Making wine on Europe's largest active volcano isn't easy. Triumph and sacrifice are in perpetual rhythm. Yet, throughout history, the unique flavors of the food and wine arriving from the volcano Etna far outweighed the dangers of living and working there. • After centuries of successful international trade, Mount Etna's vineyards were abandoned in the twentieth century. Today, an attentive generation of winemakers are is refocusing the spotlight on these inimitable volcanic wines • In The New Wines of Mount Etna, American wine expert Benjamin Spencer goes beyond the vines to explore the history and rebirth of the UNESCO World Heritage Site that has everyone talking about Sicily.
In 1965, three men began hiking the slopes and valleys and plains on Mount Etna. They were looking for consistencies in the environment, in the grape vines that were growing there and the flavors of the local wines.
We are honored to be working with Santa Maria La Nave this year at VinItaly. We invite you to stop by — Pav 2, Stand 10A — to try some of the most inimitable wines from Mount Etna, Sicily ... If you would like to set an appointment, send us an email to arrange a … Continue reading Join Us @ Vinitaly
https://youtu.be/GHmKXEsHxN8?rel=0 For the best experience, watch the video above in HD (high definition). [Select "settings" in the lower right of the screen and choose your preferred resolution.] I do a lot of grass roots wine education—for individuals, small groups, sommeliers, importers, wine schools, and journalists—using Etna as a lens to have an engaged conversation about … Continue reading “Etna is …” #Winelovers Speak
In late-December 2014, we shot our first commercial for the wine tours and educational experiences we offer through The Etna Wine School™. It was a lot of fun. Our staff spent the day with a great director and his team, going to the places we frequent for our wine classes on Mount Etna – including Monaci … Continue reading Your Wine Bus Is Boring … The EWS Has a FANCY Van!
http://youtu.be/q1DhJzq6VPY By Benjamin Spencer Every brand rises and falls on its own merits. You cannot market your way to success or leverage every social interaction in a way that makes you an overnight sensation. You must have boots-on-the-ground strategies that work. Over the last two years, since we arrived in Sicily and launched the Etna … Continue reading A Commercial, Wine Hashtags, and A Volcano … Oh My!
By Nadine Guarrera When we learned that this year’s International Women’s Day theme was “Make It Happen,” I knew we had to shine a light on the women in wine here on Etna. International Women’s Day occurs on March 8 of every year and celebrates women in general in addition to the economic, political and social achievements … Continue reading A Tribute: Women of Etna
By Benjamin Spencer It's not easy making a mark in the culinary scene of Italy. You need to know your stuff. Over the last two years we have worked very hard to set up our company and communicate this simple fact: WE KNOW ETNA WINE. In that time, we've met #winelovers and journalists from around the … Continue reading EWS Listed in Swide Magazine’s Top 10 Best Experiences of Italy
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